Mar 12, 2025 11:36 PM
In particular, this is Salman Khan’s first motorsport endorsement and aims to take the league to mainstream sports entertainment.
The Indian Supercross Racing League (ISRL) has declared actor Salman Khan as his brand ambassador before the upcoming season. The inaugural season held last year saw the number of spectators of 11.5 million spectators in just three days of the presence and broadcast of more than 30,000 spectators. ISRL is putting a big bet on the popularity of the superstar to draw more attention to the game.
The new brand ambassador of the Indian Supercross Racing League
In particular, this is Salman Khan’s first motorsport endorsement. Its purpose is to take the league to mainstream sports entertainment, and the connection of the star during generations will help promote ISRL’s reach.
Speaking about cooperation, Salman Khan said: “I am very excited to be a part of something that I am really emotional-motorcycles and motorsports. The ISRL that ISRL is building is actually revolutionary with a long-term vision. The league has a lot of entertainment value and motivates to inspire our home.
ISRL Managing Director Veer Patel said: “Welcoming Salman Khan in the ISRL family is a historic moment for motorcysters in India. As motorcysts continue to receive traction around the world, the Indian Supercross Racing League (ISRL) has firmly placed India on the map of global motorcysts. Will inspire the riders’ generations and inspire India as a major global supercross destination. “
The competition included 48 of the world’s best riders, including international legends Jordan Ticksier, Mat Moss and Anthony Renard, who compete in many categories. Team Bigock Motorsports led by India’s Dakar Pioneer CS Santosh emerged as champions, setting a high standard for competition.
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