India, January 19, 2024: GoPurple (formerly Purple Farms), Ahmedabad-based agri-tech startup has secured $180,000 in pre-seed funding. These funds will be instrumental in launching their flagship indoor fogponics farm and R&D center in Ahmedabad to advance their indoor cultivation technology along with the development of crops and seeds suitable for growing in soil-less environments. The funding round, led by Aarti Ganesh of Sribala Consulting, is facilitated by Redbricks Partners, a boutique consultancy firm providing IB and venture building services to startups and MSMEs.
Aarti Ganesh will also join the board of GoPurple’s parent company. His experience in the field of agriculture, including the team he led to launch the export and retail operations of fresh agricultural produce at Namdhari Fresh, will be instrumental in the further research and development of GoPurple’s smart indoor farming technology .
A division of GreenGo Agro Technologies, GoPurple was founded with a vision to transform indoor farming by using the latest technology in CEA (Controlled Environment Agriculture) farming. Over the past five years, the company has focused on researching and manufacturing soilless farming systems. Starting with aeroponics in 2018, they progressed through five generations of soilless farming systems and now lead the world by using their patent-pending fogponics technology to grow crops without the use of any herbicides or pesticides. The first commercial smart indoor farms have been created.
With a market launch scheduled for the second quarter of 2024, GoPurple has now transformed itself into a leader in smart indoor vertical farming technology, which uses fogponics to cultivate efficient, sustainable and cost-effective crops. The company also plans to provide a wide range of services, including D2C produce sales, farming as a service for large-scale orders, Purple Partners program for those interested in starting their own soilless farms A franchise/subscription option is included. Soil-less crops and seeds for other hydroponic farms, and sales of technology to existing farms looking to upgrade.
The company’s Founder, MD and CEO, BSkalsi, provides insight about their path: “In the never-ending pursuit of innovation that drives GoPurple’s mission to reinvent indoor farming, we created a soil-free Five generations of agricultural systems have been developed, including two iterations of aeroponic systems and three pioneering fogoponic systems. With every generation, our technology continues to advance towards achieving higher efficiency harvests consistently and reliably.
Satya Raju, Co-Founder, COO and Director of Sales & Marketing further added, “Our goal is to achieve the highest standards in soilless farming through our research. We aim to work with farmers around the world to achieve sustainable development and environmental protection. We are getting closer to our goal of providing everyone with access to fresh, nutritious produce through our sustainable smart indoor farming technology.”
With this dedication, GoPurple’s creative solutions tackle critical problems facing the agriculture industry, such as lack of diversity, import dependence, climate instability and food scarcity. Long-term solutions to these problems are made possible by the company’s dedication to resource-efficient indoor farming technology.
Apart from the new achievement, GoPurple, established at i-Hub Gujarat, has also received several grants from the government to further its R&D.
As a result of its successful fund raise, GoPurple is another step towards leading the agri-tech industry with innovative approaches. Focusing on fogponics technology, GoPurple is set to significantly impact CEA farming by removing the complexities of indoor farming technology and offering compelling and sustainable solutions for the long term.
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